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Monday, November 5, 2012

SEO Quiz - 2

1. Does Google penalize websites for using paid inbound links? (You can select several answers)

   1. Sure
   2. If it finds a link is a paid one, it may penalize the website selling the link
   3. If it finds a link is a paid one, it may devalue that link
   4. It does nothing as long as a paid link is nofollow
   5. It may penalize both the website selling the link and the website the link points to


Explanation: Despite what many webmasters say, Google doesn’t prohibit paid links. Buying and selling links is a natural part of web development.

However, Google insists that you should make all your paid links nofollow, otherwise they may be devalued, or the website they point to may become a subject to a penalty. Also, Google seems to apply some kind of filter to sites selling the links, so they also may become penalized.

2. What part of the page HTML source is best to place navigation menus and links? (select one answer)

   1. Top part
   2. Bottom part
   3. Central part
   4. Anywhere

Explanation: Keywords in the top part of a page are usually more important than keywords at the bottom. However, speaking of navigation menus, there's no significant difference. Search engines are capable of reading and following links from any part of a page, so you can place your menus anywhere in an HTML source.

3. Speaking of Google, which statement is correct? (You can select several answers)

   1. A page evenly spreads its link juice among all outbound links on it
   2. The entire amount of link juice a page receives gets transferred out via outbound links to other pages
   3. The more outbound links a page has, the more link juice it receives
   4. The more inbound links a page has, the less link juice it receives
   5. If page A has two links - one to page B and the other to Page C – it sends the same amount of link juice to both B and C
   6. Adding nofollow to a link prevents a linked page from receiving link juice

   7. Adding nofollow to a link prevents a linking page from losing this bit of link juice

Explanation: Link juice is a value of a page transferred to other pages via outbound links. The more links point to a page, the more link juice it receives.

Link juice a page has is divided evenly between all outbound links on it. However, the quantity of outbound links on a page doesn’t influence the amount of link juice it receives. The nofollow attribute of a link prevents a linked page from gaining link juice, but a linking page loses it anyway. Formerly, nofollow did prevent the lost of link juice as well, but Google changed this to prevent PageRank sculpting.

SEO QUIZ 1 : http://webindiainternetservices.blogspot.in/2012/10/seo-quiz.html

 

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